Kimberly Marlowe Hartnett's reviews, news, theories and quibbles.
I’ve written about the IKEA experience before, but I continue to be amazed at the scale and cheerfulness of the place.
It is still like crossing a big country covered in forests of brightly colored plastic storage bins and coffee tables made of blond wood. Every item sold in the place has a name, presumably in Swedish, a language which seems a lot like English only with more consonants per word and a sound like a sneeze thrown in here and there.
There are people wandering around Portland’s IKEA who I’m pretty sure went in during the holidays of December 2008 and never left. They’ve existed entirely on Swedish meatballs and lingonberry juice since then. And they still don’t know how to put together an entertainment center.
In any event, all of this is just an excuse to post the photo I took today looking down on what had to be a half-acre of shopping carts. Even if every cart-pusher only buys a single 100-percent cotton pillowcase, IKEA will have a very good quarter.
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